UAENTry for free
Free tools for business › UTM builder
Know which ads actually sell

UTM link builder

Add tags to a link and Google Analytics shows where buyers came from: stories, newsletter or the QR code on the box.

Turn it into a QR
💜

The tools are free. The chat helps you sell

Talkoly is live chat for stores: reply from Telegram, take payments and share tracking in the chat, plus a promo-code mini-game for shoppers who wait. 14 days of every feature, no card.

Try the chat freeAsk in chat
How to use

What the tags mean

📍utm_source

Where from: instagram, telegram, newsletter.

🛣utm_medium

Which channel: social, email, cpc, offline.

🎯utm_campaign

Which promo: black_friday, new_collection.

Rules for readable reports

  • Use lowercase Latin letters; the tool does it for you.
  • Keep names consistent for the same source: instagram, not Insta or IG.
  • Don’t put UTM tags on internal links; it breaks analytics.

Why an online store needs UTM tags

Without tags, all your ads blur into “instagram.com” or “direct” in analytics. You see sales but not what brought them: stories, an influencer, a newsletter or the QR code on the box. With tags every link is labelled, and you see where to put your money.

  • For influencers, give each one a link with utm_content=their_name.
  • In newsletters, tag each email: utm_campaign=sale_week1.
  • On packaging, use a QR with utm_source=qr to track repeat purchases.

Talkoly live chat reads UTM tags too: the operator sees which ad a visitor came from before the first message. That makes it easier to guess what they’ll ask and answer precisely.

Now, about what actually sells

Talkoly live chat for your store

Free tools help with small jobs. Sales happen in conversations: people ask about size, delivery or stock and buy from whoever answers first. Talkoly is live chat for your website that helps you reply fast and sell right in the chat.

Reply from TelegramThe customer writes on your site, you reply from your phone. No extra app.Payments and tracking in chatSend a payment link and Nova Poshta tracking right in the conversation.Products while shoppers waitThe chat shows similar products from your catalogue so the shopper stays.Mini-game with a promo codeWhile the operator is busy, the shopper plays and wins your discount.Air-raid and blackout modeDuring an alert or a blackout the chat warns customers that replies may be late.AI assistant at nightAnswers common questions from your knowledge base while the team sleeps.

Pay per account, not per operator

No hidden extras. The first 14 days include every feature for free, no card needed.

StartFreeforever
Business499 ₴per month, whole account
Pro999 ₴per month, whole account
Try 14 days freeCompare plansSee the demo
FAQ

Frequently asked questions

Do UTM tags affect SEO?

No, as long as the page has a canonical tag. Tags only matter for analytics.

Where do I see the results?

In Google Analytics 4: Reports → Acquisition → Traffic acquisition, session source/medium.

Does Talkoly see UTM tags?

Yes. Talkoly live chat shows the operator which ad a visitor came from.

More free tools

Other tools for your business

🎡Spin the wheelSpin a wheel with your own options: prizes, decisions, turns.🏆Giveaway pickerPaste the participants and get fair winners.🎲Random number generatorOne or many random numbers in any range.🔳QR code generatorQR for a link, Wi‑Fi or phone. PNG and SVG for print.💬Messenger linksWhatsApp, Viber and Telegram links and buttons.🧮Markup calculatorMarkup, margin and a charm price in a second.🏷Promo code generatorHundreds of unique codes and a CSV file.🔗UTM builderTagged links so you know where buyers come from.

Live chat for stores that sells

Reply from Telegram, take payments and share tracking right in the chat. 14 days of every feature, no card needed.

Try it free